It could be not knowing the technology, not sure what to say, or just plain old fear of the camera (it’s totally normal!)

For me… it was fear.

A few years ago I began to realise that apart from the big brands, almost every single purchase I made online was because I felt connected to the real person behind the business or service… by watching a video.

Every time I bought a course, or coaching, or a new product I’d never tried, or even fun new artwork for my office… it started by watching a video.

So I decided it was time to start making videos for my own business….

But the first video I ever made I was terrified. I was shaking so hard the entire video shook and became unwatchable. But I practised, I learned, I took the courses, and I kept going.

In the years since I’ve made thousands (yep, thousands) of videos… I’ve made every mistake you can make with video, and I’ve learned and grown from my mistakes. I refined my video process and learned how to truly connect with my audience via video.

This has led to hundreds of thousands of video views, multiple six figure earnings in my business, and hundreds of clients and customers. All from simple videos where I get to just turn on the camera and be me.

Videos I made years ago still bring me daily views and new email subscribers and regular customers.

Most online biz owners, coaches, and entrepreneurs are starting to feel that pull to connect to their audience through video.

The internet is an increasingly noisy place. It gets harder and harder to create a relationship with your potential customers, or to even have them notice you amongst all the emails and ads and messages they are bombarded with daily.

Video cuts through that noise.

When your audience watches a video of you, they feel like they are having a REAL conversation with a REAL person. It creates an immediate sense of connection and they actually hear what you have to say.

So you’ll be relieved to know you no longer need to find the “perfect copy” and the most persuasive words. You simply need to show up on video, chat your message, and you’ll have an audience that hears you, remembers you, and decides to take the next step to become a client or customer in your business.

Light It Up Video Marketing is your one stop shop for all things video. We help coaches, online entrepreneurs, artists, teachers, thought leaders, and other awesome people learn how to share their message and grow their business with video.

You will learn how to use video in a way that’s fun, light and low tech… while still having a big impact on your bottom line.

No matter where you are on your video journey, you can learn to create videos that represent you well, that spread your message and that help people move from stranger, to follower, to fan, to client or customer in a smooth and powerful process…. All while just being yourself!

At Light It Up Video Marketing our aim is to help you move forward powerfully so you can learn and grow as you go. Our membership training site is packed full of courses to help you learn all the ins and outs of video making and marketing.

We don’t bog you down with a giant course you have to slog your way through before you can start to see the benefits of what you’re learning. Our community members often make sales in their businesses with their first few videos, so you can get the benefits while you’re still learning.

We help you apply, practice, and get out there with your videos while you learn and refine your technique through the courses.

The membership training site has dozens of courses, DIY challenges, workshops and prompts.

We’ve helped coaches, consultants, course creators, authors, and hundreds of other business owners, just like you, learn how to create simple, fun videos that connect to their audiences and help them turn fans into customers.

We’ve seen people making sales in their business from the very first video they’ve shared. We’ve seen people book up their discovery call calendar, and book clients directly without even needing discovery calls. We’ve seen them get speaking gig offers and make new partnerships from their videos. And we’ve seen them ditch old marketing practices when video outperformed everything they were doing before.

We’ve taught our members not just how to make great video, but how to structure them, how to build them into an overall business strategy, how to build their audience, and how to turn their videos into paying customers.

Isn’t it time you put your marketing efforts into the one thing that will have the biggest impact with your audience so you can reclaim your time freedom and let go of the drudgery of your business?

Isn’t it time you learned how to relax and just be YOURSELF on video?

Isn’t it time you help your audience move from stranger to follower to customer as a natural progression by getting to know you, your work, and your message through your videos?

Isn’t it time you allowed your audience to to hear your sales messages with an open heart and focused on how you can actually help them (rather than trying to avoid being “sold” by persuasive copy”)?

Isn’t it time YOU used video in your business?

I can’t wait to see you on the inside!

Love,